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  • Schin Refrigerantes lança promoção com formato inédito no Brasil com filme produzido pela Dínamo

    Ação desenvolvida pela agência Mood premiará mais de 7 mil participantes por meio da internet. Até hoje, ter uma rede de amigos conectados à internet proporcionava a troca de informações, o bate papo e a paquera, entre outras facilidades. Mas, a partir de agosto, essas amizades ganham ainda mais importância e passam a valer uma […]


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  • 20º Fórum de Debates da APP movimenta discussão sobre mídias sociais

    Associação dos Profissionais de Propaganda realizou evento ontem, 27 de julho, na capital paulista. O 20º Fórum de Debates promovido pela APP, Associação dos Profissionais de Propaganda, uma das mais tradicionais associações de publicitários da América do Sul, foi um sucesso. Além do público que lotou ontem o auditório do Grupo de Mídia em São […]


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  • Relação das mídias sociais com a imprensa é tema do 20º Fórum de Debates da APP

    Evento da Associação dos Profissionais de Propaganda acontece no dia 27 de julho na capital paulista. A APP, Associação dos Profissionais de Propaganda, uma das mais tradicionais associações de publicitários da América do Sul, promove o 20º Fórum de Debates no dia 27 de julho, das 8h30 às 11h, no auditório do Grupo de Mídia […]


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  • Daniela Ribeiro e Paulo Lemos reforçam criação da Santa Clara

    A Santa Clara anuncia a contratação de uma nova dupla de criação, composta pela redatora Daniela Ribeiro e o diretor de arte Paulo Lemos, também conhecido como PL. Daniela foi diretora de criação responsável pelo startup da Fischer Portugal, atuando em Lisboa, e tem passagem pelas agências brasileiras Y&R e Fischer+Fala!. Trabalhou também na cidade […]


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  • Campeonato Brasileiro de Cubo Mágico acontece no fim deste mês em Santos

    Competição será realizada nos dias 23, 24 e 25 de julho com apoio institucional da Revista piauí. O Campeonato Brasileiro de Cubo Mágico, que acontece entre os dias 23 e 25 de julho, no SESC/Santos, no litoral paulista, conta com apoio institucional da Revista piauí. Esta competição é reconhecida pela Associação Mundial de Cubo Mágico (World […]


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  • Loja Comunicação cria anúncio e spot para divulgar nova edição da Revista piauí

    A edição 46 da Revista piauí começa a chegar às bancas de todo País nesta semana e, para divulgar o novo número da publicação, a Loja Comunicação criou um anúncio para mídia impressa e spot para rádio que terão veiculação nas praças de São Paulo, Rio de Janeiro e Porto Alegre. A piauí também mantém em […]


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  • Edição 36 do Le Monde Diplomatique Brasil destaca as próximas eleições no País

    Publicação aborda a manipulação do voto e os mecanismos que podem alterar a opção do eleitor, discute o papel da mídia no poder de decisão, a transferência de votos e as pesquisas eleitorais. Chega nesta semana às bancas de todo o País a edição número 36 do Le Monde Diplomatique Brasil, com pauta quedestaca as […]


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  • Santa Clara não negocia a sua venda para qualquer Grupo ou Agência

    Agência reafirma que mantém conversas com diversos grupos, mas nenhuma evoluiu a ponto de haver negociações entre as partes. A Santa Clara, agência dos sócios Jaime Greene, Ulisses Zamboni, Fernando Campos, Carlos André Eyer e Murilo Lico, não está negociando a sua venda para qualquer grupo nacional ou internacional, ao contrário do que foi divulgado […]


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  • Dínamo Filmes produz único comercial do Brasil premiado no Film Lions em Cannes

    Ricardo Carelli é o diretor de cena do filme que ganhou Leão de Prata; criação da BorghiErh/Lowe foi para o detergente Skip, da Unilever. A Dínamo Filmes, produtora de filmes publicitários do Grupo Dínamo – que congrega também a Dínamo Digital e a Dínamo Entretenimento – é a produtora do único comercial brasileiro premiado no […]


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  • APP realiza modalidade de Kart nos Jogos Publicitários

    As provas aconteceram no Kartódromo internacional da Granja Viana, em São Paulo. São Paulo, outubro de 2013 – A Associação dos Profissionais de Propaganda (APP) realizou nesta segunda-feira, 07 de outubro, a disputa da modalidade de Kart do 28º Jogos Publicitários, que através do esporte, reúne diversas empresas que atuam na indústria da comunicação em um […]


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  • Pedro Bueno é novo Sócio-Diretor Executivo do Grupo Dínamo

    Profissional tem o desafio de elevar o faturamento, com a geração de novos negócios, e contratar novos diretores de cena para atuar na produtora. O Grupo Dínamo anuncia a chegada de Pedro Bueno como seu sócio-diretor executivo. O profissional, que tem 25 anos de atuação no mercado, entra para o board de comando da empresa […]


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  • Bold cria estratégia de conteúdo para o Red Bull Funk-se Tour nas redes sociais

    Meta é propagar o evento e reforçar o seu aspecto social e cultural. A Bold criou a estratégia de conteúdo para redes sociais do Red Bull Funk-se Tour, evento promovido pela Red Bull com o objetivo de divulgar pelo Brasil o ritmo funk. O trabalho da Bold contempla conteúdo para o Twitter, o Facebook, o […]


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  • Santa Clara cria site PRABEMLONGE.COM.BR para Neosaldina

    Hotsite permite que internautas mandem seus problemas embora pendurados em balões de verdade, com companhamento em tempo real. Paralelamente, eventos em diversas capitais do Brasil soltarão 30 mil balões biodegradáveis. A Santa Clara lança um hotsite do medicamento Neosaldina®, fabricado pelo laboratórioNycomed. Batizado “Prabemlonge.com.br”, ele entrou no ar nesta terça-feira, 18, sendo que sua divulgação […]


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  • Fast-Power 2.0 chega ao mercado com novo design e mais potente

    Aparelho ganha capacidade maior de recarga e visa facilitar o manuseio dos consumidores, além de oferecer oportunidade para mídia publicitária. A Fast-Power.com, empresa lançada no mercado recentemente por Paulo Rosa, também sócio das empesas Dainet e Appito, anuncia a chegada do Fast-Power 2.0 ao mercado. Com novo design e mais potente, o aparelho, que foi […]


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  • Grandes nomes da publicidade brasileira se unem pela exposição em homenagem a Tomás Lorente

    Evento organizado por grupo de amigos do publicitário falecido em julho de 2009 acontece entre os dias 3 e 20 de fevereiro no Museu Brasileiro da Escultura, em SP   O Museu Brasileiro da Escultura (MUBE), em São Paulo, recebe entre os dias 3 e 20 de fevereiro uma grande exposição em homenagem a Tomás […]


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