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  • Roberto Duailibi é o primeiro convidado do “APP Foras de Série”

    Associação dos Profissionais de Propaganda promove encontro com o “D”, da DPZ, um dos maiores nomes da publicidade no Paí­s. A Associação dos Profissionais de Propaganda (APP), uma das mais tradicionais entidades de publicitários da América do Sul, promove nesta quinta-feira, 21, a partir das 19h30, o “APP Foras de Série”, uma série de encontros […]


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  • CicloVivo é novo portal brasileiro focado em questões da sustentabilidade

    Lançamento do portal, que também tem programa de televisão na allTV, celebra o Dia Internacional de Soluções Climáticas. Após quatro meses operando em versão beta, é lançado nesta semana o CicloVivo, portal de informações e atualidades sobre sustentabilidade. A apresentação oficial do portal celebra Dia Internacional de Soluções Climáticas, que acontece no dia 10 deste […]


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  • Central do Carnaval e Wish Eventos se unem em joint-venture

    Empresas passam a trabalhar juntas no “Projeto FUN”, que tem por objetivo potencializar a realização de eventos corporativos   A Central do Carnaval de Salvador, responsável pela profissionalização das áreas comercial e de marketing do Carnaval da Bahia, e a Wish Eventos, empresa de eventos e incentivos com sede em São Paulo e escritórios em […]


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  • Revista piauí celebra quatro anos em circulação com campanha publicitária

    Loja Comunicação assina ação que conta com anúncios para mídia impressa e filmes para cinema e TV divulgando a edição de aniversário da publicação. A Revista piauí comemora em outubro seu quarto ano de existência. Para celebrar a data, a agência Loja Comunicação assina nova campanha que contempla filme institucional e três peças para mídia impressa sobre […]


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  • Central do Carnaval e Wish Eventos se unem em joint-venture

    Empresas passam a trabalhar juntas no “Projeto FUN”, que tem por objetivo potencializar a realização de eventos corporativos. A Central do Carnaval de Salvador, responsável pela profissionalização das áreas comercial e de marketing do Carnaval da Bahia, e a Wish Eventos, empresa de eventos e incentivos com sede em São Paulo e escritórios em Paris […]


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  • Santa Clara faz ações de guerrilha para Neosaldina em São Paulo

    A Santa Clara promove na capital paulista uma série de ações de guerrilha para o medicamento Neosaldina®, fabricado pelo laboratórioNycomed. Como parte da campanha “Pra bem longe”, são oferecidos balões com um cartão pendurado para que os participantes escrevam aquilo que os deixam com dor de cabeça e, em seguida, esses balões são soltos no ar. […]


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  • Le Monde Diplomatique Brasil traz entrevista exclusiva com Marco Aurélio Garcia

    Chega nesta semana às bancas de todo o País a edição 39 do Le Monde Diplomatique Brasil, que tem como matéria de capa uma entrevista exclusiva com Marco Aurélio Garcia, assessor da Presidência da República para assuntos internacionais. Ele recebeu a reportagem no Palácio do Planalto para discutir a política externa brasileira durante o governo […]


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  • Sampa Mini Fusca é opção diferenciada de presente para o Dia das Crianças

    São Paulo ganha sua primeira revenda autorizada das miniaturas de modelos conversíveis do Fusquinha. A Sampa Mini Fusca, revenda autorizada da KM Motors, tem sua primeira loja em São Paulo, no bairro de Pinheiros. Com atendimento personalizado, cada cliente pode customizar e encomendar sua mini réplica de um dos clássicos do automobilismo, o fusca, com […]


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  • Santa Clara cria para Petybon

    Campanha com o conceito “O gourmet do dia a dia” conta com anúncios para mídia impressa. A Santa Clara criou campanha impressa de Petybon, da J.Macêdo. Com o conceito “O gourmet do dia a dia”, os anúncios apresentam de forma bem-humorada receitas adaptadas para cada situação, como por exemplo, diferenciando um jantar com os pais de […]


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  • Rodrigo Zannin é o novo Diretor de Interatividade da Santa Clara

    A Santa Clara, agência dos sócios Jaime Greene, Ulisses Zamboni, Fernando Campos, Carlos André Eyer e Murilo Lico, anuncia a contratação de Rodrigo Zannin como novo Diretor de Interatividade. O profissional acumula dez anos de experiência em criação de projetos interativos, com passagem por Editora Abril, Sinc e as agências Euro RSCG 4D e Fischer+Fala!. […]


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  • Prêmio APP Contribuição Profissional revela vencedores de sua 14ª edição

    Cerimônia de premiação acontece no dia 16 de novembro no Teatro Raul Cortez, da Fecomercio, na capital paulista. A APP – Associação dos Profissionais de Propaganda, anuncia os nomes dos vencedores da edição 2010 do Prêmio Contribuição Profissional. Conferida desde 1997, a premiação tem por objetivo reconhecer o trabalho dos profissionais que efetivamente contribuem para […]


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  • Rogério “Bill” Silveira Jr. é o novo Gerente de Marketing da BusTV

    A BusTV, rede de TV em transportes coletivos urbanos, anuncia a contratação de Rogério Silveira Jr., conhecido como Bill, como seu novo Gerente de Marketing. Com vivência nos segmentos de comunicação, como editorial, entretenimento, eventos e mídia digital, o profissional registra em seu currículo atuação para Rain Network, Grupo Abril, Rede Elemidia, Revista Náutica e […]


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  • Participação de expoentes da publicidade e cobertura online marcam o 22º Fest Up

    Associação dos Profissionais de Propaganda reuniu renomados profissionais, além de estudantes e docentes, no último final de semana em São Paulo. O 22º FestUp – Festival Universitário de Propaganda, promovido no último fim de semana pela Associação dos Profissionais de Propaganda (APP), uma das mais tradicionais agremiações de publicitários da América do Sul, foi um […]


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  • Daniele Marques é a nova Supervisora de Criação da Bold Conteúdo

    Daniele Marques é a nova Supervisora de Criação da Bold Conteúdo. A Bold Conteúdo, empresa de criação e curadoria de conteúdo multiplatarforma, anuncia Daniele Marques como sua nova Supervisora Criativa. Formada em Publicidade e Propaganda pela UnB – Universidade de Brasília, com especialização em Cool Hunting pelo IED – Instituto Europeo di Design, Daniele já […]


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  • APP promove 22ª edição do Fest Up neste fim de semana em São Paulo

    Estudantes de todo o Brasil se encontrarão com profissionais do mercado no evento. Chega à 22ª edição um dos mais tradicionais e bem-sucedidos eventos promovidos pela APP, Associação dos Profissionais de Propaganda, entidade com a missão de contribuir com a formação e o aprimoramento do profissional de comunicação. O Fest’Up acontece nos dias 18 e […]


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